Hosted By: Digital Transformation
Abstract:
Digital Transformation is much more than a technology play. It’s a key driver for the survival of businesses across every industry in every market in the world. For digital transformation and innovation to take place, it’s critical for businesses to understand where they are on the digital innovation journey. The question may not be one of how to begin a digital innovation strategy, but rather how to ensure a current digital innovation strategy is successful.
The future is about using technology such as machine learning, IoT, Big Data, blockchain, data intelligence, or predictive analytics to decide where to steer a business. We at Futurum Research believe that any company that is working on anything other than up-to-the-moment data is working in the past — where they’ll inevitably be left behind.
Without question, the innovation challenge exists because digital transformation cannot be solved with technology alone. It is the confluence of people and technology and an interdependence beyond anything that has been seen before that breathes life into the machine. When properly executed, the results have the potential to outperform markets, and position companies to dominate within their industries or even entire ecosystems in these uncertain times.
SAP Leonardo, SAP's digital innovation system, integrates these breakthrough technologies in the cloud. It offers design thinking methodology and best-practice expertise to help organizations with the human element.
In conversations with many of the world’s leading organizations, we’ve found that companies that have created cultures of innovation do three things consistently well. We’ll share those insights, and more, during this webcast.
Speaker:
Daniel Newman, Principal Analyst at Futurum Research
Moderator:
Paul Kurchina, Community Advocate, ASUG
Speaker Bio:
Dan Newman is the president of Broadsuite Media Group, an Adjunct Professor of Management at North Central College, and Principal Analyst at Futurum Research where he works side-by-side with brands big and small to help them be found, seen, and heard in a cluttered digital world. A regular contributor to Forbes, Entrepreneur, and Huffington Post.
A keynote speaker, Dan has authored 5 Amazon best-selling books on business:
Building Dragons: Digital Transformation in the Experience Economy,
The Millennial CEO,
The Ultimate Field Guide to Digital Program Management,
Evolve: Marketing as we know it is Doomed, and
The New Rules of Customer Engagement