A community of ideas, action, and influence

As the name suggests, the Americas’ SAP Users’ Group (ASUG) is made up of people and organizations that depend on the products and services of one of the world’s largest business software companies. But, we are much more than a collection of SAP customers.

 ASUG is a community of professionals with common business interests, experiences, challenges, and pursuits. As an independent organization and a dynamic forum that has for more than 20 years facilitated the sharing of insight and information among ASUG members, we have helped people and companies discover answers, explore new ideas, solve problems, and develop professional relationships. With regional Chapters and Special Interest Groups (SIGs) throughout the U.S. and Canada and a full slate of interactive gatherings and annual events, we nurture thought leadership and generate a steady flow of user-driven educational content and product perspectives.


With this ongoing exchange of intelligence, we are not only a vital resource to members but also a valuable partner to SAP and an influential voice on the advance of its solutions and services.

At ASUG, it’s the voices and dedication of volunteers that sustain and strengthen our organizational offerings. From the orchestrated conversations centering on SAP Business Suite and SAP BusinessObjects to the wealth of personal networking opportunities with leaders in the SAP community, the benefits of ASUG membership continue to deliver a powerful return. 

Learn more about ASUG and make a smart investment in your business future by joining our growing community today.