This con­tent was pre­sent­ed dur­ing the Sales and E‑Commerce track of ASUG­FOR­WARD.

Dur­ing these uncer­tain times, orga­ni­za­tions have had to change their busi­ness mod­els to cre­ate new rev­enues streams, main­tain their cus­tomers, and pro­vide a bet­ter expe­ri­ence for them. The ques­tion is:during the COVID-19 pan­dem­ic, how have you changed your busi­ness mod­el and lever­aged e‑commerce to help your orga­ni­za­tion find new rev­enue streams while mak­ing it eas­i­er for your cus­tomers to do busi­ness with you? How has this change improved your cus­tomers’ experience?

Speak­ers

• Gary Desai – CIO, Dis­count Tire
• Glenn Pin­nell – CIO, Ben­jamin Moore & Co.
• Steve Shan­der – Chief Cus­tomer Offi­cer, SAP