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Inside the SAP Store Unification
Jim Lichtenwalter Apr 15, 2021
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Earlier this year, SAP announced that it was combining the SAP App Center with the SAP Store into a single marketplace. Previously, SAP customers shopped for partner and approved third-party solutions in the SAP App Center, while leveraging the SAP Store for new SAP solutions.

ASUG recently sat down with Sharon Ruddock, global VP of digital commerce at SAP, to talk about this unification, what it means for SAP customers and partners, and some of the store’s newest features.

ASUG: Tell us a little bit about your background and how it has prepared you for your current role.

Sharon: Having been with SAP for nearly 15 years, I’ve experienced many different roles that have shaped how I lead my team, including launching the SAP Academy and leading Sales Learning, launching SAP’s mobile business as chief operating officer, as well as driving the go-to-market and post-merger initiation for dozens of SAP’s acquisitions from SAP BusinessObjects to Sybase. Prior to SAP, I ran sales and marketing in several startups, and led software development teams for Accenture. On a more personal note, I also am the founder of a nonprofit school in Ghana, Africa, which was created with the hope of changing the cycle of poverty existing there and improve family preservation—it allows me to utilize everything I’ve learned from my professional background to help give back to those in need. My background is diverse, which has enabled me with the tools to be highly effective in scaling SAP Digital Commerce, while also providing customers and partners with a consistent, personalized, digital experience.

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