The third track of sessions at ASUGFORWARD, “Bettering Your Business” helped attendees make sense of how they can improve their organizations and turn them into more agile and forward-thinking operations. With COVID-19 winding down in parts of the world—most notably in North America—a huge area of focus in this track was on people. This isn’t surprising, as the virus has spurred heightened attention on the well-being of employees and the workforce at large.

Throughout these track of sessions, attendees heard from SAP experts, partners, and customers about the tools and operations available that can not only help organizations enhance their business and processes, but also keep an eye on the future so they can respond to forthcoming shifts and changes in the business world.

Looking to the Future

In one of the last sessions of ASUGFORWARD, Sheryl Connelly, manager of Global Consumer Trends and Futuring at Ford Motor Company gave a presentation on some of the key themes she’s seeing in her capacity as a corporate futurist. Connelly also gave attendees advice on how their organizations can keep an eye on the future and stay agile. Connelly noted that by nature, humans are afraid of the future because there are unknowns and things that we can’t control. Despite this, she encouraged organizations to prepare for the future.