Events

Keeping Your ATP Promises: How DRI DUCK Traders Optimized Its Algorithm

Industry and Technology Conferences
Oct 28, 2020 | 12:00 AM12:00 AM CDT
Online
Included with membership

Do you find short­com­ings in the stock SAP Busi­ness One avail­able-to-promise (ATP) func­tion­al­i­ty? Dur­ing the COVID-19 stay-at-home orders, we all were hop­ing our sup­ply chains of toi­let paper and sim­i­lar prod­ucts would recov­er quick­ly. Learn how DRI DUCK Traders has enhanced its ATP algo­rithm in response to chang­ing demands.

As a whole­sale appar­el com­pa­ny, it is bal­anc­ing the com­plex­i­ties of a vibrant dis­trib­u­tor net­work. Plus, the com­pa­ny has grown into the direct-to-con­sumer (D2C) mod­el. This ten­sion between B2B and D2C cus­tomers has chal­lenged the com­pa­ny to adjust the ATP algo­rithm and use it across mul­ti­ple dig­i­tal plat­forms. Updat­ing the algo­rithm has also allowed the com­pa­ny to explore sell­ing new prod­ucts like face coverings.