Hosted by: Retail

User Experience or UX is one of those terms that can mean so many things. To many, this space might seem the exclusive purview of those trendy creative types and graphic artists. For retailers, the topic is especially wide as it can run the gambit from the lighting on POP in the store, to the backend warehouse systems that enable speedy and efficient fulfillment.

In this webcast, we will present valuable insight and perspective on the User Experience for retail and show a few ways to use Design Thinking philosophies to improve the user experience. This will include what worked and lessons learned. Skinny jeans not required.

Speakers:

Scott Pletcher, Practice Director, Applexus Technologies- Cloud, Big Data, Products, who would like to share our experience using Design Thinking philosophies. He has a solid background working on such projects especially for retail industries.