While vis­it­ing the SAP glob­al head­quar­ters in Wall­dorf, Ger­many, ASUG CEO & Chief Com­mu­ni­ty Cham­pi­on Geoff Scott recent­ly sat down with Andre Bech­told, Pres­i­dent of SAP Indus­tries & Experiences. 

As the soft­ware com­pa­ny looks to spur con­tin­ued inno­va­tion, Bech­told focus­es on build­ing mem­o­rable cus­tomer expe­ri­ences. Through his work with the SAP Expe­ri­ence Cen­ters, Bech­told helps SAP embrace new, cut­ting-edge prac­tices to help their cus­tomers meet mod­ern challenges. 

Dur­ing this con­ver­sa­tion, Scott and Bech­told covered: 

• How SAP approach­es tech­nol­o­gy innovation
• Bechtold’s thoughts on lever­ag­ing AI to assist with upskilling and reskilling
• Build­ing the next gen­er­a­tion of SAP professionals

Be sure to check out these ASUG resources to stay up-to-date on what’s going on around the SAP ecosystem: 

• ASUG cov­er­age of the SAP Q1 2025 finan­cial results: Despite uncer­tain eco­nom­ic con­di­tions, SAP CEO Chris­t­ian Klein tout­ed key growth in total rev­enue and cloud rev­enue. Read our full cov­er­age — and what it means for SAP customers.
• ASUG and SAP Inte­gra­tion Research: This col­lab­o­ra­tive project exam­ined how respon­dents approach devel­op­ing and enact­ing inte­gra­tion strate­gies. Over­all, the research teams found that ASUG mem­bers are devot­ing nec­es­sary resources to jump­start inte­gra­tion prac­tices at high­er rates. Learn more.