Wel­come to the Con­sumer Indus­tries and Cus­tomer Expe­ri­ence Com­mu­ni­ty Alliance!

This new pro­gram offer­ing is a cul­mi­na­tion of ASUG peer groups that fall under Con­sumer Indus­tries and Cus­tomer Expe­ri­ence func­tion­al­i­ties, brought togeth­er to cre­ate a new community.

With this new com­mu­ni­ty, ASUG aims to cre­ate a space where peo­ple and orga­ni­za­tions can find the most val­ue from their tech­nol­o­gy invest­ments. Cre­at­ing a space where mem­bers feel a sense of belong­ing will be our focus, and we’re excit­ed for you to join us on this journey.

This Town Hall event will cover:

Tech­nol­o­gy lead­ers have an incred­i­ble oppor­tu­ni­ty to be the cus­tomer cham­pi­on in their orga­ni­za­tions, work­ing along­side their busi­ness part­ners to deliv­er con­nect­ed, dif­fer­en­ti­at­ed, rev­enue-dri­ving cus­tomer expe­ri­ences. Join this town hall to dis­cov­er why AI is more than just a tech­nol­o­gy and explore fas­ci­nat­ing ways AI is reshap­ing indus­tries and Cus­tomer Expe­ri­ence (CX) port­fo­lios, rev­o­lu­tion­iz­ing deci­sion-mak­ing, and pro­pelling us into a new era of inno­va­tion and possibilities. 

Guest Speak­ers:

Resh­ma Ima­mudeen — SAP, Glob­al Solu­tion Manager

Seema Kessel­ring — SAP, Glob­al Vice Pres­i­dent, CX

Peter Akbar- SAP Con­sumer Indus­tries, Glob­al VP & Chief Cus­tomer Offi­cer Fashion

This dis­cus­sion will focus on:

• Over­all SAP’s strat­e­gy on Busi­ness AI
• AI use cas­es for Con­sumer Prod­ucts companies
• AI use cas­es for Cus­tomer Expe­ri­ence portfolios
• Fash­ion AI use cas­es for dis­cus­sion and prioritization

Our objec­tives for you as a Town Hall attendee:

• Come to the Town Hall ready to dis­cuss your chal­lenges, pain points, top­ics of inter­est, ques­tions, and expe­ri­ences. You can email your thoughts and ques­tions before the call by con­tact­ing marykate.​scammahorn@​asug.​com
• Par­tic­i­pate live dur­ing the event by unmut­ing your mic, turn­ing on your video, or shar­ing in the Zoom chat feature.
• Under­stand the chal­lenges and suc­cess­es oth­er SAP cus­tomers are experiencing.
• Acquire new ideas for real-world solutions.
• Make a last­ing new indus­try connection.