Learn How CSM Bakery Enabled a Paradigm Shift in Its Modern Trade Process Through SAP Trade Management
Get insights into CSM’s fully integrated SAP Trade Management solution that enabled the organization to drive revenue, volume, and margin growth. CSM gained full visibility into trade promotion programs, expected base volume and uplift, trade spend, expected incremental margin, and ROI. Promotion guidelines and guardrail checks were integrated into the process to empower KAMs to make the right
decisions. Learn how CSM enabled real-time funds checkbook, implemented an inbuilt and slab-based multi-level approval workflow process, and enabled claims and deductions/dispute validation and management.
Speakers:
- Vijay Pullabhatla, IT Business Partner, CSM Bakery Solutions
- Hariharan Margabandhu, Vice President, Teklink International Inc.
Target audience:
- Technical Associates (those looking to learn how to use products efficiently and effectively)
- Managers (those tasked with driving operational efficiency and organizational initiatives)