Get insights into CSM’s ful­ly inte­grat­ed SAP Trade Man­age­ment solu­tion that enabled the orga­ni­za­tion to dri­ve rev­enue, vol­ume, and mar­gin growth. CSM gained full vis­i­bil­i­ty into trade pro­mo­tion pro­grams, expect­ed base vol­ume and uplift, trade spend, expect­ed incre­men­tal mar­gin, and ROI. Pro­mo­tion guide­lines and guardrail checks were inte­grat­ed into the process to empow­er KAMs to make the right
deci­sions. Learn how CSM enabled real-time funds check­book, imple­ment­ed an inbuilt and slab-based mul­ti-lev­el approval work­flow process, and enabled claims and deductions/​dispute val­i­da­tion and management.

Speak­ers:

• Vijay Pul­lab­hat­la, IT Busi­ness Part­ner, CSM Bak­ery Solutions
• Har­i­ha­ran Mar­ga­band­hu, Vice Pres­i­dent, Tek­link Inter­na­tion­al Inc.

Tar­get audience:

• Tech­ni­cal Asso­ciates (those look­ing to learn how to use prod­ucts effi­cient­ly and effectively) 
• Man­agers (those tasked with dri­ving oper­a­tional effi­cien­cy and orga­ni­za­tion­al initiatives)