In partnership with Precisely, this ASUG webcast will deliver insights designed to support your work with SAP technology.

SAP customer master data is one of your company’s lifeblood, but creating and managing customer records and accounts is often challenging and complex. This is compounded further when you rely on manual data entry to create and manage this data. Contributing to these struggles is the simple fact that even a simple mistake in a record or missed step in a process can cause problems and delays throughout the value chain that relies on that data. Luckily, there is a better way to automate these complex, data-intensive processes.

In this session, we will discuss what makes customer master data such a challenge to create and manage, how manual processes often contribute to poor data quality and ungoverned processes, and how automation can help address many of these problems. We will also demonstrate how Precisely Automate Studio and Evolve can help you address these challenges in your organization.

Key Takeaways:

Specifically, we will discuss and demonstrate:

  • The multidimensional nature of complexity affecting customer master data.
  • Why simply automating a manual data entry process is not enough.
  • What the benefits of automation are for processes across your SAP ERP environment.
  • How Precisely Automate simplifies and streamlines your most complex SAP Customer Master Data processes.


  • Andrew Hayden, Sr. Product Marketing Manager, Precisely