ASUG research regularly connects with SAP customers across the automotive industry to hear about their experiences with challenges, such as managing two manufacturing approaches—one based on delivering gas-powered cars and another catering to consumers who demand electric and autonomous vehicles. In this presentation, we’ll share where these customers say they’ve made progress in modernizing their technology to adapt to the changing world of mobility and where they’re hitting speed bumps. Hear how this industry compares with others on digital transformation journeys, as well as what SAP automotive customers can do to enjoy a smoother ride.


  • Ann Marie Gray, VP of Content Strategy and Research, ASUG

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