The key to growing your business is fueling every customer engagement with trusted, accurate, customer data in real time. Hear directly from SAP leaders about our core customer data strategy and SAP Customer Data Management solutions, including SAP Customer Identity and Access Management, SAP Enterprise Consent and Preference Management, and SAP Customer Data Platform.


  • Sergey Krayniy, Head of Product, SAP Customer Data Cloud, SAP
  • Ratul Shah, Head of CDC Product Marketing, SAP