Approximately 8 years ago HTRI purchased their first SAP Business One licenses and embarked on the task of converting the variety of applications, tools, spreadsheets, and other processes to all fit within the Business One landscape. Within 3 years the task was complete, well almost complete.

Core Business One did not provide the tools the sales team needed to effectively execute their job. Mobility, automation, and tools that our users expect in today’s landscape were not available. After another couple of years of no progress, the decision to purchase Hubspot licenses and integrate SAP with a mature Hubspot API was executed.

HTRI launched an integration at the end of May 2018 which includes a tool to handle reconciliation of data between the two systems as well as an extension that surfaces additional data within the Hubspot tool.

Finally, the sales staff is happy.

Key Business Benefits:
- Data from all core areas of our company is now available in one place - SAP
- Sales didn't have to compromise on the tools they feel are necessary to properly execute their job
- Confidence that our sales tools are best of breed in the market and will continue to be developed an prioritized

Speaker:

Chris Walker, HTRI

Timestamps: 

- Target Audience: 3:12

- Our Story: 4:12

- Problem Solving: 8:00

- Solution Execution: 13:30

- Current Status: 15:45

- Question/Technical Details: 19:01