SAP cus­tomers are active­ly prepar­ing their orga­ni­za­tions for future trans­for­ma­tion, with a con­tin­ued strong empha­sis on key strate­gic areas. While the tran­si­tion from on-premis­es ERP envi­ron­ments to the cloud and the adop­tion of emerg­ing tech­nolo­gies like arti­fi­cial intel­li­gence remain sig­nif­i­cant under­tak­ings, the 2025 ASUG Pulse of the SAP Cus­tomer Research reveals that mov­ing to SAP S/4HANA remains the top pri­or­i­ty for ASUG mem­bers. Explore the key pri­or­i­ties, evolv­ing chal­lenges, and oppor­tu­ni­ties SAP cus­tomers are expe­ri­enc­ing in the ASUG Pulse of the SAP Cus­tomer 2025 Research to gain valu­able insights for your orga­ni­za­tion’s SAP journey